COOKIE POLICY

Last Update: 09/12/2025

This Cookie Notice explains how elixirtrails.com ("we", "our", "us") uses cookies and similar technologies when you visit our website elixirtrails.com ("the Site"), to ensure proper website function and to improve user experience. We comply with PECR, UK GDPR, and relevant advertising and tracking regulations. By using the Site, you consent to the use of cookies as described in this policy.

1. WHAT ARE COOKIES?

Cookies are small text files placed on your device when you visit a website. They help us improve your browsing experience, remember your preferences, and understand how you use "the Site". Cookies can be stored for different periods, including session cookies (which expire once you close your browser) and persistent cookies (which remain on your device for a specified period or until deleted).

2. TYPES OF COOKIES WE USE

We use the following types of cookies on our Site:

ESSENTIAL COOKIES:These cookies are necessary for the basic functionality of the Site. Without them, the Site cannot function properly. For example, cookies that enable you to log into secure areas of the Site or use the shopping cart. Required for functionality such as age gating, security, load balancing, and saving cookie preferences.

PERFORMANCE/ANALYTICS COOKIES: These cookies help us understand how visitors interact with the Site, track website performance, user behaviour. and traffic sources, help to improve the user experience. They collect information about the pages you visit, how long you stay, and if there are any errors. These operate on aggregate or anonymized data.

FUNCTIONAL COOKIES: These cookies allow the Site to remember your preferences (such as language, region, or username) and provide enhanced functionality. They help us personalize your experience.

TARGETING/ADVERTISING COOKIES: These cookies are used to track your browsing habits across different websites and show you personalized ads based on your interests. These cookies are usually placed by third-party advertisers.

MARKETING COOKIES: Used only with consent. They measure campaign effectiveness and help tailor advertising.

3. COOKIE TABLE

The Site may use cookies including but not limited to:

AGE-VERIFICATION COOKIES – remember age confirmation
CONSENT COOKIES – store cookie preferences
ANALYTICS COOKIES – session analytics, visitor counts
SECURITY COOKIES – protect against malicious activity

4. THIRD-PARTY COOKIES

We may allow third-party providers (such as Google Analytics, advertising networks, etc.) to place cookies on your device when you visit our Site. These third parties may use the information collected through these cookies to provide us with analytics services or display personalized advertisements to you on other websites. Their data handling is governed by their own privacy policies.

5. HOW TO MANAGE COOKIES

You have the right to control the cookies used on our Site. You can set your browser to accept or reject cookies, or you can delete cookies that have already been stored on your device.

BROWSER SETTINGS: Most browsers allow you to manage cookie preferences through their settings. You can usually find options to block all cookies, accept only certain types, or delete cookies already stored. However, please note that disabling certain cookies may impact the functionality of the Site.

OPT-OUT OF ADVERTISING COOKIES:You can opt out of targeted advertising cookies through the Network Advertising Initiative (NAI) or the Digital Advertising Alliance (DAA). Visit networkadvertising.org/choices  or aboutads.info/choices for more information.

6. COOKIE CONSENT

On your first visit, a cookie banner is displayed. Only essential cookies load automatically. You may accept or decline non-essential cookies at any time.

7. COOKIE RETENTION

The cookies we use may be retained on your device for varying periods, depending on the type of cookie. Session cookies will be deleted when you close your browser, while persistent cookies will remain until their expiration date, or until you delete them manually.

8. MANAGING COOKIES

You may manage cookies through browser settings. Disabling essential cookies may impact website functionality.

9. CHANGES TO THIS COOKIE POLICY

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes by posting the updated policy on this page with a revised “Last Updated” date. We encourage you to review this policy periodically.

10. CONTACT US

If you have any questions about this Cookie Policy or how we use cookies, please contact us at:

Email: [email protected]
Phone: +44 (0)20 8838 9385
Address: Alchemy House, 45 Park Royal Road, London, NW10 7LQ

© Elixir Distillers Ltd, Alchemy House, 45 Park Royal Road, London, NW10 7LQ (registered in the UK) with registered number 4449145. All rights reserved.